Stories -

November 16, 2020

Maximizing Revenues Starts With Prearrival Tech

We’re now in the long tail of the pandemic. Our properties have upgraded our safety protocols to prevent the spread…

November 4, 2020

Employing A Workcation Strategy

Working from home is becoming a permanent reality for many. This means more flexible hours, a rise in stir-craziness and…

November 2, 2020

Emphasizing Payment Efficiency

The hardships of the pandemic continue to play out for hotels in numerous ways, one of the most jarring being…

October 26, 2020

Give Guests ‘Value’ For Q4 Bookings

As the COVID-19 crisis is taking significantly longer than initially predicted to resolve itself, local leisure, staycations, workcations and drive-to…

October 19, 2020

Do Guests Care For Cleaning Or Anonymity?

The first step for all hotels to make them safe in the wake of COVID-19 was a scrupulous refocus on…

October 13, 2020

Sunsetting RevPAR In Favor Of GOPPAR

How do you use RevPAR to evaluate individual property performance? If anything, COVID-19 has brought to light the shakiness in…

October 6, 2020

Software Tools For Post-COVID Success

We’re well on our way into the ‘next normal’—a catch-all term differing from the more binary ‘new normal’ that inscribes…

October 2, 2020

Planning For a Reservations-Only Culture

During summer, your restaurant patrons are likely to not balk at all at the chance to comfortably eat outside on…

September 22, 2020

Adaptive Reuse For Rooms

Only in New York…as they used to say. As one of the worst hit cities during the pandemic and one…

September 9, 2020

Restoring Group Confidence

The stats from the summer of COVID show on a very broad level that leisure can be quite nimble to…

September 1, 2020

Tactics To Keep Staycations Coming

The summer of COVID was also the summer of local leisure, with staycations and drive-to market guests dominating most open…

August 28, 2020

Benefits Of Being Out Of Touch

Now that COVID has forced hotels to adopt touchless or cashless payment methods, it’s worth a bit of a history…

August 25, 2020

Long-Term Effects Of Lockdown Measures

If ever COVID is put behind us once and for all – whether due to herd immunity or mass vaccination…

Stories

August 17, 2020

Will COVID Delay Peak Summer Into Autumn?

While travel is slowly ramping back up, there are still millions of people waiting anxiously for the virus to be…

August 11, 2020

COVID Compliance Software Creates Solution

Second waves are a constant threat at present, and every hotel needs to do its part to prevent the virus…

August 6, 2020

Taking The Direct Approach

Some of the initial travel statistics as we all emerge from lockdown are not the most optimistic for booking direct,…

August 3, 2020

Teeing Up Socially Distant Activities

Prior to the coming of COVID-19, I had predicted a long, slow demise for golf. However, now that social distancing…

July 29, 2020

A Group Effort

Most hotels don’t earn their keep from leisure guests alone. So, despite our laudable efforts to make people vacation again…

July 24, 2020

Key Summer Strategies

Top-level property awareness is still the lifeblood that feeds demand and bookings. Many properties are doing good numbers over the…

July 20, 2020

COVID Means No More Phone Transactions

With most of a hotel’s workforce completing their tasks from the comforts of their home offices during the pandemic, this…

July 14, 2020

Competition From Cruises May Increase

Cruise lines were probably impacted the worst of all industries from COVID-19. Not only did the lockdown force nearly all…