Banyan Investment Group Completes Sale of 112-Room Holiday Inn Express & Suites Bluffton @ Hilton Head Area

December 8, 2022

Banyan Investment Group (BIG), a hotel investment company that acquires and asset manages hotels in the United States, today announced the completed sale of the 112-room Holiday Inn Express & Suites Bluffton @ Hilton Head Area in S.C., to Trishul Hospitality for an undisclosed price.  The transaction generated a 24% IRR and a 3.3x equity multiple.

“We purchased the Bluffton Holiday Inn Express & Suites back in 2014 with the idea that this South Carolina coastal submarket was poised for long term growth,” said Samir Yajnik, principal and EVP of investments, Banyan Investment Group.  “We were confident Bluffton would evolve into a tourist destination, aided by its proximity to several year-round destinations such as Hilton Head Island, S.C., Savannah, Ga., and Charleston, S.C.  Our underwriting and research at that time proved to be correct given Beaufort has become the fastest growing town in Beaufort County, S.C., with its population having grown by more than 124% in the last decade. This is directly reflected in the overall operating performance of the property during our hold period and how well it rebounded from the lockdowns and difficult market conditions stemming from COVID. We are proud to have taken this asset roundtrip to generate above-market returns for our investors. At present, we are diligently pursuing new acquisition opportunities, as exhibited by our recent purchase of the Castle Hotel, an Autograph Collection by Marriott, but always are reviewing our portfolio for opportunities to monetize our investments.”

Located at 35 Bluffton Road, the four-story hotel is surrounded by multiple, large-scale attractions such as the Marine Corps Air Station, Naval Hospital Beaufort, Hunting Island State Park, Beaufort Marina and the Tanger Outlets.  The hotel underwent a multi-million dollar renovation earlier this year to completely upgrade all guest rooms and public spaces.  Guests may enjoy the hotel’s outdoor pool, 24/7 fitness center, complimentary breakfast daily, free Wi-Fi and 1,248 square feet of meeting space.  Guest rooms feature a refrigerator and microwave, two line phone with voice mail, in-room coffee maker, iron and ironing board.

Banyan Investment Group

Based in Atlanta, Ga., Banyan Investment Group is a hotel investment company that acquires hotels in the United States.  The company utilizes conservative forecasting, combined with a clear understanding of calculated risk taking, to make optimal investments with an overarching goal of exceeding stakeholder expectations of investment returns.

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