Stories
-
A Group Effort
Most hotels don’t earn their keep from leisure guests alone. So, despite our laudable efforts to make people vacation again over the summer, we will need to bring groups back. How do we do this? While undoubtedly a clearer picture…
-
Key Summer Strategies
Top-level property awareness is still the lifeblood that feeds demand and bookings. Many properties are doing good numbers over the first half of this crazy summer, which is still reeling from the effects of the pandemic. But this doesn’t mean…
-
COVID Means No More Phone Transactions
With most of a hotel’s workforce completing their tasks from the comforts of their home offices during the pandemic, this also shed some light on several key inefficiencies that we’ve failed to correct. These will all need to be addressed…
-
Competition From Cruises May Increase
Cruise lines were probably impacted the worst of all industries from COVID-19. Not only did the lockdown force nearly all ships out of operation, but the media drove home the damaging narrative of several cases of onboard outbreaks to thereby…
-
The Need To Watch Home Sharing
Part of the new normal after the Coronavirus has died off will be a great reshuffling of customer behaviors, including the reasons why people choose one property or form of accommodation over another. While this might mean that more guests…
-
Who’s Pinch Hitting at Your Hotel?
Understanding a bit of baseball terminology can aid in your post-Covid recovery. This ramp-back-up phase won’t mirror the sudden occupancy drops experienced due to the global lockdown in March. Adding to this, with hotels shutting down and laying employees off…