Kanava Hotels & Resorts Announces Rebranding to Empiria Group
April 4, 2023
Kanava Hotels & Resorts announced a new chapter with the unveiling of their new brand name Empiria Group. The change celebrates the company’s 30 years of expertise and plans for further developments and echoes its evolving purpose, values, and commitment to creating space for joy.
Empiria, taking its name from the Greek word for experience, will continue to hold its status within The Luxury Collection, part of Marriott International’s portfolio, and Design Hotels, while also delivering a new distinctive and elevated brand identity to support all future endeavours, according to a release. Empiria Group currently holds seven luxury properties within the inspiring portfolio with plans for the brand’s global expansion to continue through with further hotel openings in the most coveted destinations around Greece.
Each property will continue to offer a distinctive experience, with individual character and personality, while being underpinned by four key fundamental values of finding joy, always elevating, exuding passion and being a leader in the field. These values direct Empiria Group’s soul and ensure that it delivers on its purpose of creating space for joy for the global sophisticated traveller, the release said.
Founders Antonis Eliopoulos and Kalia Konstantinidou will continue to lead the business and guide Empiria Group to new heights of success by continuing to provide exceptional experiences and creating an inspiring workspace for talented team members.
“We know and love our destinations, with a particular soft spot for Santorini – where Kanava Hotels & Resorts originates from, but we are equally curious about new projects and destinations to come,” Eliopoulous said. “It’s an exciting time for our company, with new ideas for future growth flourishing and we have plans to keep at the forefront for the next 30 years and more.”
“We are proud to introduce Empiria Group to offer our guests new elevated experiences of joy,” said Konstantinidou. “The new brand of Empiria Group will enhance the connection between our hotel brands but it won’t overshadow them. We already have a unique mix of qualities that distinguishes us and the future chapter is about bringing the experiences we provide to the next level. Our purpose and values drive everything that we do, and we articulate them in a clear way for our own people and all partners we work with.”