Stories

  • BITAC Sales & Marketing Revenue Management Summit: Optimizing TrevPAR

    Paul Rantilla, the Senior Vice President and Chief Revenue Officer of Hospitality at Plusgrade, recently orchestrated a captivating panel discussion at the BITAC Sales & Marketing Revenue Management Summit at the Ritz-Carlton in Sarasota, Florida. The panel brought together some…

  • BITAC Food & Beverage Panel: Connecting with Hyper-Local Audiences

    In a dynamic panel discussion moderated by Nick Bellini, industry experts Steve Kilroy, Dale Miller, and Nathaniel Brethold delved into the nuances of marketing to the hyper-local customer base and navigating the contemporary challenge of reaching one’s backyard. With a…

  • BITAC Food & Beverage Panel: Financial Responsibility and Balancing Brand Objectives

    Effective management of finances allows those in the hospitality industry to allocate resources efficiently, optimize profitability, and invest in enhancing guest experiences. Balancing brand objectives ensures consistency in delivering unique offerings and experiences that align with the brand’s values, ultimately…

  • 3 Sustainability Trends in the Hospitality Industry

    In recent years, the hospitality industry has witnessed a remarkable transformation as a new wave of consciousness sweeps across hotels and resorts worldwide. Sustainability is no longer a mere buzzword but a fundamental ethos guiding the industry towards eco-friendly practices,…

  • Impact of Artificial Intelligence and Cutting-Edge Tech on Luxury Hotels

    In the ever-evolving landscape of luxury hospitality, the integration of AI and cutting-edge technologies is reshaping the definition of opulence. From personalized experiences to state-of-the-art amenities, luxury hotels leverage innovation to provide guests with unparalleled sophistication and efficiency. Traditional check-in…

  • How to Make Corporate Wellness a New Revenue Stream with TheLifeCo

    When it comes to leisure guests and growing TRevPAR, wellness is a key part of this conversation. Whether it’s spa, sleep, fitness, health-oriented F&B or more onsite activities, wellness offers plenty of ways for hotels to generate more revenue per…

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