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Accelerate Your Growth by Hacking Your Hospitality Circle of Influence
When choosing my board of advisors, there are 3 types of people I want to be surrounded by: Mentors: People whose outcomes you want Experts: Specialists in their field Peers: Fellow founders who have your back This gives me both…
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Hospitality Data Minute: September 10-16
United States hotel performance increased significantly compared to last week and had mixed results year-to-year, according to STR, a data solutions and insights group. STR reported the data from CoStar, a “leading provider of online real estate marketplaces, information and…
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How Social Media Can Turn Your Worst Reviews Into Your Best Advertisements
A common misconception I encounter as a digital marketer is the belief held by some business owners that avoiding social media can shield them from negative reviews. “If I’m not on social media, I don’t have to worry about bad…
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Proven Principles to Get More Likes, Comments, and Shares on Your Hospitality Content
“How do I go viral?” is a commonly asked question nowadays. Social media is becoming flooded with not only young teens, but also older business owners. Why? Attention = Money. The only difference between one hospitality company performing better than…
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Hospitality Data Minute: September 3-9
Last week, United States hotel performance had mixed results week-to-week and year-to-year, according to STR, a data solutions and insights group. STR reported the data from CoStar, a “leading provider of online real estate marketplaces, information and analytics in the…
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Tackling Employee Morale with a Social Twist
While the hospitality industry experiences labor shortages, retaining and nurturing your existing staff is paramount. The hospitality industry is known for its constantly stressful and demanding environment; I know firsthand because I’ve worked as a cook in the past. Amidst…