BITAC

  • BITAC OPs CLARITY

    2026 BITAC Operations: From Chaos to Clarity

    FORT MYERS, Fla. — Operational clarity is not the product of better dashboards or a longer list of platforms. It comes from preparation, disciplined execution and systems that property-level teams can actually use. That was the message at the center…

  • From left, Adam Butts of Crescent Hotels and Resorts; Ethan Wheat of Westmont Hospitality Group; and Clay Snyder of Hilton Supply Management.

    2026 BITAC Operations: Redefining the Role of Procurement

    FORT MYERS, Fla. — Procurement in hospitality has moved well past the era of the handshake deal on the golf course. At BITAC Operations, held April 26-28 in Fort Myers, Fla., the session “Redefining the Role of Procurement” brought together…

  • Light at the End of the Tunnel

    BITAC® Sales, Marketing & Revenue Management Summit: Light at the End of the Tunnel

    It’s hard to believe that it’s been six years since the COVID-19 pandemic upended nearly every aspect of our lives — how we socialize, how we work, how we travel, how we do business. As the 2026 BITAC® Sales, Marketing…

  • Amazing Panel

    Amaze Insights Honors Six Hospitality Leaders at BITAC Summit

    At the BITAC Sales, Marketing and Revenue Summit 2026 in Fort Myers, Fla., Amaze Insights CEO and co-founder Jaime Job and Chief Commercial Officer Nick Horgan presented the Amaze Insights Awards on March 29, recognizing six hospitality professionals for their…

  • Panel

    BITAC® Sales, Marketing & Revenue Management Summit 2026: Making a Transformative Impact

    Leaders from throughout the hospitality industry flocked to Fort Myers, Fla., March 29-31 for the 2026 BITAC® Sales, Marketing & Revenue Management Summit. Monday’s first panel discussion featured the honorees of Sunday night’s Amaze Insights Awards, which recognized individuals who…

  • Adam Keynote v2

    BITAC Luxury 2026 Keynote: Adam Mogelonsky on Why Luxury Needs a Niche

    At BITAC Luxury 2026, held Feb. 22-24 at the Naples Grande Beach Resort in Naples, Fla., hospitality strategist Adam Mogelonsky delivered a clear message to hotel owners and developers: In luxury, the middle ground is gone. Speaking during the event’s…

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