November 16, 2023
CAPE CORAL, FL – The Westin Cape Coral Resort at Marina Village announced Wednesday the appointment of Jennifer Trapani as Director of Sales and Marketing. Trapani will oversee all sales and marketing initiatives for the waterfront resort. Additionally, Trapani will be responsible for identifying innovative business-generating strategies, implementing targeted sales techniques to broaden guest outreach, and optimizing revenue growth.
“Jennifer’s expertise in sales and marketing, particularly within the East Coast and Florida markets, positions her as an invaluable addition to our team,” said Barry Kadel, General Manager of Westin Cape Coral Resort at Marina Village. “Her experience with catering and events significantly enhances our capability to deliver exceptional guest experiences. This skillset will be especially beneficial as our events and corporate meetings business grows throughout 2024 and beyond.”
Trapani has spent the entirety of her twenty-seven-year hospitality career with Marriott International. Starting as a Restaurant Manager, Trapani worked her way up to leadership roles within sales and marketing at hotels and resorts throughout the East Coast, including Westin Hilton Head Resort and Spa; Westin Savannah Harbor Golf Resort and Spa; Marriott Hilton Head; Fort Lauderdale Harbor Beach Resort; and The Wardman Park Marriott. In 2021, she was selected as the Director of Group Sales for the Renaissance Washington DC hotel. During these two years, she was an integral part of the hotel’s transformation to the Westin brand which included a 94-million-dollar renovation.
“I look forward to nurturing existing relationships and building new ones with internal and external partners as we enhance the Westin Cape Coral Resort experience,” said Trapani. “My background in sales, revenue management, operations and marketing has provided me with the expertise and insight required to step into this role and guide the resort to continued success.”
Trapani attended Johnson & Wales University in Rhode Island, where she graduated Summa Cum Laude with a degree in Business Hotel Management.