Leveraging Unique Differences for Successful Hotel Branding

By Bob Adams and Joe Ruzicka | July 10, 2023

U.S. businesses and those they serve are facing familiar pressures, from continued supply chain disruptions to high inflation impacting consumer confidence. In the lodging sector, the past few years have witnessed several shifts – especially in employment and staffing. It’s likely that change will remain a constant for the foreseeable future, meaning that preparation and foresight will be key. As …

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