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  • Christtheredeemer

    Case Study: The Future of Experiential Events with the Fairmont Rio de Janeiro Copacabana

    During the BITAC Owners Fall 2024 conference, we presented 10 ideas that all hotels can learn from some of the greatest luxury hotels around the world. One of those properties we highlighted was the Fairmont Rio de Janeiro Copacabana. As…

  • Faroblancoresort 0325

    The Value of Soft Brands with Prime Group and Faro Blanco Resort

      The last two decades have seen an explosion in soft-branded hotels, with the past few years in particular seeing many remarkable properties launch or enter development. If there was a single word to explain this megatrend in our industry,…

  • Technology 6701504 1280

    An Interesting Application for Hotel AI Is Guest Segment Suggestions

    Hotels depend on segmentation, but why stop at just three (leisure, corporate, group)? With advancements in data streaming, APIs, data warehousing and AI-driven analytics, hotels can now achieve an unprecedented level of granularity in their KYC (know your customer) efforts.…

  • Receptionists 5975962 1280

    Key Reasons to Pursue a Career in Hospitality

    1. Climbing the Career Ladder Entry-Level to Management: Hotels typically offer a structured career path, starting from entry-level positions such as front desk agent, bell staff, or housekeeping. From there, employees can move into supervisory roles (e.g., supervisor or assistant…

  • Article Image 12.4.24

    How to Quit Living on Hospitality Autopilot

    Hey, why did you open this article? Did it sound interesting to you? Maybe you’ve read other articles on here that you have resonated with. Right now, you’re reading this sentence asking yourself, “What is this all about?” The point…

  • Article Image 11.12.24

    Mornings Win in Hospitality

    The older I get, the more I am convinced that waking up early is the ultimate life hack. I was sitting at my desk at 5:15am with two screens blasting light into my eyes. All that covered my body was…

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