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AHLA Launches “Safe Stay” For Enhanced Industry-Wide Hotel Cleaning Standards

WASHINGTON, DC—The American Hotel & Lodging Association (AHLA) today launched “Safe Stay,” an initiative focused on enhanced hotel cleaning practices, social interactions, and workplace protocols to meet the new health and safety challenges and expectations presented by COVID-19. Safe Stay will seek to change hotel industry norms, behaviors and standards to ensure both hotel guests and employees are confident in the cleanliness and safety of hotels once travel resumes.

“Every hotel guest and employee should know that their health and safety are our top priority,” said Chip Rogers, president and CEO of AHLA. “Safe Stay represents a new level of focus for an industry already built on cleanliness. Hotels have always had rigorous standards for cleaning and safety. With Safe Stay we are enhancing these standards to help create peace of mind. When travel resumes, hotels will be ready to safely welcome back the traveling public.”

AHLA has convened the Safe Stay Advisory Council of industry leaders representing all segments of the hotel industry, who will work in conjunction with public health experts, scientists, and medical leaders to develop a series of best practices for the industry, including the following:
Enhanced cleaning standards throughout the hotel, including guest rooms, meeting spaces, common areas, and back-of-house spaces
Superior cleaning products with a greater concentration of bacteria-killing ingredients, in accordance with CDC guidelines
Social distancing practices and reducing person-to-person contact
Increased transparency throughout the guest journey

The Safe Stay Advisory Council enhanced guidelines will soon be released at

Council members include representatives from the world’s largest hotel companies:
Aimbridge Hospitality
Best Western Hotels & Resorts
Choice Hotels International
G6 Hospitality LLC
Hyatt Hotels Corporation
InterContinental Hotels Group (IHG)
Loews Hotels & Co.
Marriott International
My Place Hotels
Noble Investment Group, LLC
Omni Hotels & Resorts
Radisson Hotel Group
Red Lion Hotels Corporation
Red Roof
Wyndham Hotels & Resorts

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