Utopia—an ideally perfect place, or an ideally perfect pillow? The answer is both, according to dictionary definition and according to the engineered Utopia™ pillow, an innovative design for a new adjustable comfort pillow introduced through a partnership between United Feather & Down and BedInABox, LLC.
The new Utopia™ pillow features BedInABox’s proprietary PureCel™ memory foam as removable inserts, combined with a down or down alternative filled pillow, supplied by United Feather & Down that the consumer can adjust according to desired comfort level and firmness. PureCel™ memory foam is rated safe for skin and is the only hypoallergenic memory foam certified with the Class 1 Oeko-Tex® Standard 100 rating proven safe and non-toxic for babies, toddlers, and adults.
"The partnership between United Feather & Down and BedinABox brings together a shared passion for creating sleep products with meaningful features and benefits through design and innovation," says Bob Hickman, Vice President of Sales and Marketing for United Feather & Down. "This versatile pillow is an ideal marriage of certified high quality materials delivering health and wellness through a better sleep experience."
The Utopia™ pillow balances softness and adjustable support to provide immediate pressure relief as it conforms to the shape of the user's head and keeps the head, neck and spinal cord in proper alignment.
The support chamber unzips to fit either one or two memory foam core inserts and the comfort chamber is filled with a choice of either United Feather & Down’s proprietary MicroMax® down alternative or Freshness Assured® Rare Siberian White Goose Down. In addition to the foam, all the pillow components are Class 1 Oeko-Tex® Standard 100 certified.
"We have worked with United Feather & Down for three years to produce an amazing pillow" said Steve Nice, CEO of BedInABox, LLC. "Our adjustable comfort Utopia pillow is the highest quality pillow ever created. The result of pairing PureCel™ memory foam inserts with the world's rarest and highest quality white goose down and down alternative fills makes for an astonishing new pillow that consumers will find more comfortable than they can possibly imagine. "
Sleep specialist James B. Maas, Ph.D., tenured professor at Cornell University, New York, Weiss Presidential Fellow, professor and past Chair of Psychology, a sleep researcher and educator for more than 40 years both endorses the Utopia pillow and uses it. He said, "The United Feather & Down Utopia pillow featuring PureCel™ memory foam paired with either Freshness Assured® Siberian White Goose Down or MicroMax® down alternative fill provide a level of hypoallergenic comfort and support ideal for a restful, restorative sleep—and a better tomorrow."
The PureCel™ memory foam inserts were also awarded the Hohenstein America quality label for products that have been determined to be “Skin Friendly and Hypoallergenic.”
About United Feather & Down
Founded in 1797, United Feather & Down is a family-owned manufacturer and marketer of innovative bedding products for the consumer and hospitality industries. The company’s unparalleled experience as a premier purveyor of quality down, and reputation for value and innovation is evident in its wide array of home products and filling materials. For more information about United Feather & Down, log on to www.ufandd.com, e-mail info@ufandd.com or call 847-296-6500.
About BedInABox LLC
BedInABox, LLC, headquartered in Piney Flats, TN, was founded by Bill Bradley and Steve Nice in 2006. The company is operated from its modern 150,000 square foot facility and provides dedicated attention to product excellence and superb customer care. The company also owns and operates UtopiaBedroom.com and ProjectDecor.com and has new e-commerce ventures planned for the near future. For more information about BedInABox, log on to www.bedinabox.com, e-mail info@bedinabox.com or call 800-588-5720.
