Hospitality Lodging Systems (HLS) isaccelerating growth of its Haven Hotel brand through a new master licenseagreement with Ascent Hotels Group to open at least 10 properties within thenext 10 years in southern Texas, primarily the metro Houston area.
“Haven has a solid reputation for valueand quality, so this is a superb opportunity for our company to build adistinctive identity and offer something special to the marketplace,” saidBharat Desai, President of Houston-based Ascent Hotels Group.
The company opened two newly-builtHaven Hotel properties earlier this year, both in metropolitan Houston. These hotels are not part of the new “10 hotelsin 10 years” deal.
“Bharat and his colleagues at Ascent havea plan that is ambitious but very achievable, especially in partnership withour strong infrastructure and proven support services,” explained Doug Collins,Chairman and CEO of HLS.
Atlanta-based HLS operates a total of48 hotels under its three brands – Budgetel Inns & Suites; Haven Inns &Suites; and AmeriVu Inns & Suites.