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TravelClick and Rainmaker Enter into a Research and Development Partnership

Partnership is Key Component of TravelClick’s Vision to Imbed Demand Data into Everyday Business Decisions for Hotels Globally.

Thursday, June 04, 2015
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TravelClick, an Amadeus company
TravelClick, an Amadeus company
Data/Reservations/Media/Web/Guest Mgmt

TravelClick, a global provider of innovative cloud-based solutions that enable hotels to grow revenue, and the Rainmaker Group, the leading provider of revenue management and profit optimization solutions to the gaming/hospitality and multifamily housing industries, have announced a joint research and development (R&D) partnership to allow TravelClick’s Demand360® customers to integrate their subscription data into Rainmaker’s revenue management system (RMS).

The partnership will focus on incorporating the most robust business intelligence available – TravelClick’s Demand360 – into market leader Rainmaker’s RMS. Demand360 is the only competitive market intelligence product available to the hotel industry that provides forward-looking reservation metrics and analytics by channel and segment. Allowing subscribers to integrate Demand360 data into Rainmaker’s RMS will help hotels and casinos create more powerful forecasting and pricing recommendations.

This partnership enables Rainmaker to use TravelClick’s aggregated competitive future pacing data in its market leading revenue management solution suite to enable its clients to optimize revenue from all sources. Over 5,000 hotel properties rely on Rainmaker solutions to manage their business effectively.

"Big data is a necessity for hoteliers. The partnership with Rainmaker will offer unparalleled pricing recommendations and forecasts to help hoteliers make better business decisions," said Greg Sheppard, Vice President, Business Intelligence products at TravelClick. "With access to the only forward-looking booking data in the industry, joint customers will get the very best of both worlds allowing them to generate more bookings and increase their revenue.

"Rainmaker utilizes cutting-edge research in order to bring customers the most sophisticated solutions and our partnership with TravelClick showcases our commitment to offering the best services and data to our clients," said Eian Counts, VP, Product Strategy at Rainmaker Group.

"Demand360 is the most comprehensive business intelligence tool for the hospitality industry and the perfect complement to our technology to help subscribers improve their bottom line."

TravelClick and Rainmaker hold strict confidentiality, security and legal policies with the highest regard. Throughout the R&D phase, both companies will ensure that strict data use requirements are being met. Subscriber test software will only have access to data for the subscriber and an aggregated view of their competitive set. No individual competitive information will be shared. The R&D phase and alpha test will last up to 12 months. It is projected for a solution to be commercially available in 2016.

About TravelClick, Inc.
TravelClick (TravelClick.com) provides innovative cloud-based solutions for hotels around the globe to grow their revenue, reduce costs and improve performance. TravelClick offers hotels world-class reservation solutions, business intelligence products, and comprehensive media and marketing solutions to help hotels grow their business. With local experts around the globe, we help more than 38,000 hotel clients in over 160 countries drive profitable room reservations through better revenue management decisions, proven reservation technology and innovative marketing. Since 1999, TravelClick has helped hotels leverage the web to effectively navigate the complex global distribution landscape. TravelClick has offices in New York, Atlanta, Chicago, Barcelona, Dubai, Hong Kong, Houston, Melbourne, Orlando, Shanghai, Singapore and Tokyo. Follow us on twitter.com/TravelClick and facebook.com/TravelClick.

About Rainmaker
The Rainmaker Group is the market leader in profit optimization solutions for the Multifamily Housing, Hospitality and Gaming industries. Rainmaker software, coupled with professional business consulting services, enables multifamily housing operators to maximize revenue from apartment leases and helps operators of hotels and casino hotels secure the most valuable customers to increase their profitability. An innovator and thought leader in the highly specialized revenue optimization field, Rainmaker leverages cutting-edge research to bring customers the most sophisticated systems and help them achieve the highest profitability from their assets. Multifamily housing clients include leaders such as AvalonBay Communities, Equity Residential, Gables Residential, Post Properties, MAA and more. Gaming & Hospitality clients include leading organizations such as Caesars Entertainment, Kerzner International, MGM Resorts International, Omni Hotels & Resorts, Wynn Las Vegas and many others. A Microsoft Silver Certified Partner headquartered in northern Atlanta, GA, Rainmaker has for four years running ranked on the Inc. 5,000 list among America’s top fastest-growing, privately held companies. For more information, visit www.LetItRain.com.

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