InnDependent Boutique Collection (IBC Hotels, Inc.), division of InnSuites® Hospitality Trust is rapidly expanding. Its network now includes 3,700 properties in 39 countries.
IBC Hotels president, Pamela Barnhill attributes the brand’s success to its simplicity and “old-school” travel agent fee structure. “Many Memberships, Networks, Online websites, Mobile sites and Apps are asking for large margins; 15-60% per reservation” says Barnhill. “High fees from OTA’s chip away at revenues making it harder and harder for independent hotels to cover their costs.”
Created by independent hoteliers, the IBC Hotel network provides a revenue channel that supports the specific challenges independent properties face. IBC is bringing back the simple cost effective 10% Travel Agent Commission and is a growing network of like-minded independent hotels. These hotels now have access to a full-blown loyalty program, large-scale strategic partnerships and technology enhancements for continued success—all with no contract and merely a month-to-month agreement.
“There are few groups other than IBC dedicated to servicing independent hoteliers and working to raise independent hotelier’s overall profitability by growing revenues, enhancing independent hotel credibility with the IBC Network while reducing operating costs” Says Barnhill. “These and along with many other benefits have helped IBC expand it’s national and international footprint daily. Watch for future IBC news, as we grow our services.”
ABOUT IBC (INNDEPENDENT BOUTIQUE COLLECTION) HOTELS
IBC (www.ibchotels.com) founded by Pamela JW Barnhill who grew up in the independent hotel business, daughter of an Independent Hotelier/Owner/Manager, Pamela experienced first-hand the sales and marketing trials and lack of cost-effective operations resources for independent hoteliers. To combat the lack of affordable resources, Pamela founded IBC (InnDependent Boutique Collection) Hotels, which is network of independent hotels to address this problem of feeling like operating on an island. To date, Pamela's experience as President and COO running independent hotels has proven invaluable, as she has successfully tested these sales/marketing/operations methods. IBC Hotels has a no-risk solution for many independent hotel owners — Pay only 10% of the incremental revenue based on reservations IBC sends the hotel and get both added reservations and a strong independent complementary brand. No long-term contracts, no high fees. No Hassle. Also, hotels get a FREE Frequent Traveler Program. IBC was founded by Independent Hoteliers and knows what it means to run a hotel independently and the challenges it bears. "Solutions for Independent Hoteliers by Independent Hoteliers"™. For more information, please visit: www.ibchotels.com or call 1 (602) 944-1500.