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Singapore's Resorts World Sentosa to Deploy Passkey's Meetings Management Solution

Friday, April 25, 2014
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Resorts World Sentosa (RWS) has adopted Passkey's GroupMAX solution, providing its event planners with best-in-class meeting management capabilities and a fresh online booking environment. RWS's deployment of GroupMAX will be the largest single implementation of the system in Asia to date.

"As Asia's premier destination resort for MICE (Meetings, Incentives, Conferences and Exhibitions) and leisure, Resorts World Sentosa offers unique accommodations across six hotels, as well as a diverse range of unique event venues. With an international client base, the team required a solution vetted by the market," comments Ms. Christine Choo, assistant vice-president of resort sales at RWS.

"Passkey has taken a very thoughtful approach to the Asian market with the development of GroupMAX, both meeting the needs of the region's planners and guests and aligning with our resort's operational requirements. GroupMAX provides the unparalleled level of service that our clients have come to expect," added Ms. Choo.

With GroupMAX, RWS will be able to create a personalized booking website for every MICE event. Guests will have the option to self-manage their reservation and view options for upgrading or extending their stay. As a destination venue, the goal of the MICE booking experience is to provide the right set of options for each type of event. GroupMAX is specifically designed to create these unique booking experiences.

RWS's event planners will have the ability to monitor their events through a set of online GroupMAX features, including event dashboards and customizable alerts. The online booking websites can be made available to planners in several Asian languages, including Mandarin, Thai and Japanese. GroupMAX has directly integrated with existing RWS systems and will provide a seamless flow-through of hotel acknowledgement numbers to guests in a fully PCI-compliant manner.

"The deployment of GroupMAX at Resorts World Sentosa is an especially important milestone for the product and for Passkey," says Greg Pesik, Passkey's president and CEO, "Planner adoption of GroupMAX in Asia has gone from nascent in 2009 to broad adoption today. Combined with the maturity of the product, our new partnership with RWS couldn't have been more well timed."

About Passkey International, Inc.
Passkey (www.passkey.com) is the travel industry's leading hotel booking technology for meetings and events. The Company's cloud-based platform, GroupMAX, is used by thousands of hotels, destinations and meeting planners worldwide to manage the hotel accommodation process for events of every size. At the heart of GroupMAX is the ability for group guests to book their hotel rooms online in event-specific booking websites while enjoying multiple stay and upgrade options. With offices in the US, UK and Singapore, the Passkey global network now includes over 90% of major US and UK Convention and Visitors Bureaus, as well as a wide range of hotels, casinos, resorts, meeting planners, corporations and meeting management companies.

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