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Hotel Indigo To Become Part Of Miami’s Brickell Neighborhood

Wednesday, March 19, 2014
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InterContinental Hotels Group’s (IHG) Hotel Indigo® brand has signed its third location in Miami, bringing guests together with another of the city’s distinct neighborhoods. Every Hotel Indigo property is uniquely designed to reflect the culture, character, and history of its surrounding neighborhood, and this hotel will delve into the story of the Brickell neighborhood, once known as Miami’s “Millionaire’s Row” and now considered a living cultural mosaic. With a rich multicultural heritage of Latin, Spanish and Native American influences, Brickell today serves as the heart of the U.S. international finance community as well as one of the largest financial districts in the country.

“Each of our hotels has a unique neighborhood story that is woven throughout the guest experience, from the locally sourced food and drinks served in the restaurant and bar, to the art, photography and architecture incorporated into the hotel’s design,” said Mary Winslow, director, Americas Brand Management, Hotel Indigo. “We think Brickell has an undiscovered story that many people don’t know about, and we look forward to helping guests discover something new when they visit.”

The Hotel Indigo Miami Brickell, expected to open in late 2016, will be located at 145 SW 11th St., blocks from historic Brickell Avenue and Downtown Miami. The new-build $48 million property will have approximately 2,000 sq. feet of meeting space, a full restaurant, fitness center, and an outdoor pool with its own bar and grill. Guestrooms will feature plush bedding, hard-surface flooring with area rugs, and spa-inspired bathrooms. Guests and locals will enjoy a great neighborhood bar with seasonal and locally sourced food in a stylish environment. The hotel will feature the brand’s new Neighborhood Guide, an innovative touchscreen display that connects guests to each other, the local neighborhood, and to Hotel Indigo locations around the world. Hotel team members, many of whom are locals themselves, will share their favorite hidden gems with guests looking to explore and discover the neighborhood.

The 24-story, 140-room hotel is a joint-venture by HES Group and Sunview Companies, and will be franchised by an affiliate of IHG.

“Brickell is the neighborhood local residents vie for. Its unique blend of arts, culture, business and technology ensures our guests will experience everything that makes this area special. We are thrilled to enrich this already exciting community in partnership with IHG and the Hotel Indigo brand,” said Pedro Villar, CEO, Sunview Companies.

“We are very happy to be a part of IHG and the Hotel Indigo brand,” said Francisco Arocha, CEO, HES Group. “This is a strong location for the brand given Miami’s diversity and various business offices, and we look forward to bringing the neighborhood’s unique story to life while also providing the consistencies that guests expect from an established global hotel brand.”

In addition to this signing, the Hotel Indigo brand recently announced new properties set to open in three major European cities, Hotel Indigo St. Petersburg Tchaikovskogo,Hotel Indigo Madrid Gran Via and Hotel Indigo Rome St. George.

The Miami Brickell hotel will participate in IHG’s guest loyalty program, IHG® Rewards Club. The industry’s first and largest rewards program with over 77 million members is free and guests can enroll at IHGRewardsClub.com, by downloading the IHG® app, by calling 1-888-211-9874 or by inquiring at the front desk of any of IHG’s more than 4,700 hotels worldwide. The scale and diversity of the IHG family of brands means that its hotels can meet guests’ needs whatever the occasion.

About Hotel Indigo®
The Hotel Indigo® brand is a global boutique hotel brand that delivers a refreshing and inviting guest experience that is truly reflective of the local community. From the locally-inspired murals to the renewal program where the music, scent, and menu items change throughout the year, each Hotel Indigo hotel delivers a vibrant, engaging and genuine boutique experience that gives guests the confidence to step out and explore the local neighborhood. Each Hotel Indigo property is unique and designed to reflect the local culture, character and geography of the surrounding area while brand hallmarks ensure consistent and reliable service from location to location. No two hotels are the same. There are 55 Hotel Indigo hotels open around the globe. With a quality global pipeline of 51 hotels, the Hotel Indigo estate is set to double in size to 100 properties within the next three to five years. For more information or to make a reservation, visithttp://www.hotelindigo.com. Find us on Twitter http://www.twitter.com/hotelindigo or Facebook www.Facebook.com/hotelindigo.

About Sunview Companies
Sunview Companies is proud of its 50% ownership stake in Hotel Indigo Miami Brickell, Aloft Coral Gables, and Aloft Miami-Brickell. With extensive experience in the real estate development and construction industries, Sunview Companies has been an important presence in southeast Florida for the last 35 years. With ownership in several rental projects in the Miami area, a variety of major construction management contracts in their portfolio, and an inspired outlook on the future – Sunview Companies continues to be an industry leader and innovator now and into the future.

About HES Group
HES is a well-established group of hospitality entrepreneurs with extensive expertise in Latin America. HES controls Brickell West Hotel Properties LLC, a new Florida entity that holds a 50% stake of West Brickell Hotel LLC. The HES portfolio of projects includes the iconic 60-year-old InterContinental Tamanaco Hotel in Caracas, Venezuela; the new VIP hotel in Caracas; Hotel Byblos in Maracay; and several other hotel and restaurant ventures. HES is also known for its ownership and operation of the MLB-affiliated winter league professional baseball team, Tiburones de La Guaira BBC (The Sharks).


IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organization with a broad portfolio of nine hotel brands, including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE™ Hotels & Resorts.


IHG manages IHG® Rewards Club, the world’s first and largest hotel loyalty program with over 77 million members worldwide. The program was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.


IHG franchises, leases, manages or owns 4,700 hotels and 687,000 guest rooms in nearly 100 countries and territories. With more than 1,100 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years.
InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales.


Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media, www.twitter.com/ihg,www.facebook.com/ihg or www.youtube.com/ihgplc.

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