Newly launched Cruise Inn RV Parks℠ was recently recognized as one of the most innovative and new concepts in the hospitality industry during the American Lodging Investment Summit (ALIS), held from January 27-29 in Los Angeles. With over 2,500 attendees, ALIS is the leading and largest hotel investment conference in the world.
Introduced in November 2013, Cruise Inn, led by President/CEO and hotel industry veteran Scott Anderson, provides membership opportunities to RV Park and campground owners and developers. The new brand is focused on offering key benefits to its members, including low fees, a simple contract, no penalties, a voice and vote in all brand initiatives, member-directed standards and brand policies, innovative technology, PRS training, distribution marketing, worldwide sales and marketing, comprehensive support and a brand powered by trusted industry resources. These support services will be provided through Vantage Hospitality Group, Inc., the eighth largest hotel company worldwide and parent company of Americas Best Value Inn and Lexington by Vantage.
“While the hotel industry has over 120 hotel brands, there are only three brands in the RV segment,” Roger Bloss, founder, president and CEO of Vantage Hospitality and a Cruise Inn board member, explained to the ALIS attendees. “Today, there are 11,000 parks but only 560 are flagged and less than 40 percent of the independent parks have an online booking site. The outdoor hospitality segment is where the hotel industry was in the 1970s and the opportunities are endless. From real estate to management to technology, Cruise Inn will bring the RV Parks into the 21st century.”
Glenn Haussman, editor in chief of Hotel Interactive®, introduced the Cruise Inn RV Park brand at ALIS and facilitated the discussion with Bloss during the “Extra! Extra! Hear All About It” session. Hundreds of concepts were submitted and this session spotlighted the top four.
“Of all the new products, brands and concepts announced in 2013, Cruise Inn RV Park is the one that I’m most excited about,” said Haussman. “The Cruise Inn leadership is very smart and they’re perfectly positioned to take their member-friendly philosophy, which has worked so well for Vantage’s brands, and extend it to this new arena. Before long, RV Park owners will have the tools and technology to help them find levels of success they never knew possible.”
In addition to Anderson, Cruise Inn founders and board members also include hotel industry veterans Bloss, Bernie Moyle, Alan Benjamin, and Alan Tallis; RV Park executive Ian Steyn; and financier Adam Frisch.
About Cruise Inn
Cruise Inn was launched in late 2013 as an outdoor hospitality brand for independent RV Park owners in the outdoor hospitality industry. The brand was founded by experienced hospitality professionals looking to provide brand membership opportunities to RV Park and campground owners and developers. For more information about becoming a Cruise Inn member, please visit www.cruiseinns.com or call 888-222-4191.