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Karisma Hotels & Resorts Launches Allure Hotels, By Karisma In Latin America

Award-Winning Hotel Group Introduces New Brand of Boutique, City Hotels With the Debut of Two Properties in Cartagena de Indias, Colombia.

Thursday, December 05, 2013
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Karisma Hotels & Resorts, an award-winning luxury hotel collection which owns and manages properties in Latin America, the Caribbean and Europe, today announced the launch of Allure Hotels, by Karisma and expansion of its portfolio with the introduction of two boutique hotels in Colombia. Located in the heart of Cartagena, Allure Bonbon and Allure Chocolat are now welcoming travelers.

Allure Bonbon (formerly Arsenal Hotel) and Allure Chocolat (formerly Arsenal Hotel Boutique) are properties owned by the Char Muvdi family, renowned Colombian entrepreneurs and real estate developers, and managed by Karisma Hotels & Resorts

“We are eager to embark on this new venture,” said Ruben Becerra, Vice President of Corporate Affairs & Business Development for Karisma Hotels & Resorts. “We see great potential in developing a new line of boutique hotels in Latin America, and we couldn’t think of better a way to launch this brand than with the sophisticated and successful Arsenal de Cartagena properties.”

The Cartagena hotels are conveniently located in the Zona Rosa sector in the colonial walled city, designated a UNESCO World Heritage Site. Allure Bonbon and AllureChocolat feature 14 and 34 elegantly appointed rooms, respectively, and aim to satisfy the needs of business and leisure travelers looking to explore the rich cultural heritage of Cartagena.

As with all Allure Hotels, by Karisma, the boutique city properties feature not only an exceptional location and connection to the local culture but outstanding service and personalized touches including an Aromatherapy & Pillow Menu, complimentary Wi-Fi, iPod docking stations, as well as shoe shine, ironing, and nightly turn-down service upon request. Shaving cream, razors, toothbrushes, and combs are included amenities for travelers who may have left behind the essentials.

Designed for contemporary adults who travel frequently for business or simply to experience the enchantment and magic that define Cartagena de Indias, Allure Bonbon and Allure Chocolat ensure serenity and comfort amidst the bustling city. Modern accommodations, a warm palette, and a soundproof system provide a haven for travelers tired from a day of work or night of fun. For an authentic Cartagena experience, Allure Chocolat features a Terrace Mirador overlooking the Bay of Cartagena, the cupolas atop the city’s churches, ‘La Popa’, the Castle San Felipe de Barajas, and the colonial architecture of Cartagena’s historic center.

Guests of both hotels enjoy a sweet treat upon check-in, special selection of artisan chocolates presented on breakfast as well as dessert menus; chocolate wine pairings and chocolate cocktails; lounges serving sushi, cocktails and wines by the glass; and concierge services.

Rates start at $139 (Allure Bonbon) and $175 (Allure Chocolat). Reservations can be made by calling 1-866-527-4762 or visiting www.arsenalhotel.com or www.arsenalhotelboutique.com.

Allure Bonbon and Allure Chocolat mark Karisma Hotels & Resorts’ entry into South America and are part of the group’s ambitious expansion plans. According to Mr. Becerra, Karisma Hotels & Resorts will open some five Allure Hotels in Latin America over the next five years, as well as new beach properties in the Caribbean and Europe, beginning with Azul Sensatori Jamaica, a chic and contemporary designed hotel opening in Negril on December 12. The plan will continue to unfold in Europe with additional hotels in Croatia, Slovenia and Northern Italy, operated under the brand Karisma Hotels Adriatic.

About Karisma Hotels & Resorts:
Karisma Hotels & Resorts, an award-winning luxury hotel collection which owns and manages properties in Latin America, the Caribbean and Europe, comprises an impressive portfolio including El Dorado Spa Resorts & Hotels, Azul Hotels & Villas by Karisma, Generations Resorts by Karisma, Allure Hotels by Karisma and Karisma Hotels Adriatic. Properties have been honored with the industry’s top accolades including Conde Nast Traveler’s “Top 100 Hotels in the World,” Conde Nast Traveler’s “Top 30 Hotels in Cancun,” TripAdvisor® Traveler’s Choice “Best Hotels for Romance,” and AAA’s “Four Diamond Award.” Karisma has received worldwide recognition for its creative approach to hospitality management and product innovations. For reservations and a full list of Karisma properties, please visit www.karismahotels.com.

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