The William, a new modern extended stay hotel, will be opening at 24 E. 39th St between Park and Madison Avenues. The location formerly housed the Williams Club, a university club for alumni of Williams College. Purchased by Shlomo Bakhash of the Kash Group for $9.02 million last year, the property is undergoing an $11 million transformation. The 33-room modern extended stay hotel will redefine the long stay guest experience through a localized and authentic approach inspired by three pillars: service, design and technology. Slated to open this winter, guest residences are available for stays of 30 days or more.
Over the last 26 years, Bakhash has owned and operated a portfolio of over 30 commercial and residential properties. This will be the developer’s first entrance into the hospitality sector. Bakhash has tapped Warner Hospitality to manage the property, a highly specialized firm focused on the development and management of luxury hotels with a portfolio that includes the Hard Rock Hotel & Casino Las Vegas and Hard Rock Hotel & Casino Sioux City, currently under development. Warner Hospitality has a strong track record for implementing systems that ensure a property’s financial and operational success. The company’s Executive Vice President of Development, Michael Fuller, and Executive Vice President of Hotel Operations, Christopher Najbicz, will oversee all operational details.
Due to its 33-room size, The William is uniquely positioned to offer an unparalleled service standard to guests. Warner Hospitality is developing a service program that delivers a highly curated and detail oriented guest experience. This program will include exclusive partnerships with local businesses that build a strong community network for the hotel property, as well as the development of a private concierge membership program.
The William will pair the industry’s most forward looking amenities program with a hand-crafted design that leaves no detail unexplored. Designed by Edwin Zawadzki and Mason Wickham, In Situ Design; Lilian Bakhash, Lilian B Interiors; and fine artist William Engel; The William will feature five floors of guest suites, each with a unique, vibrant color palette that boldly blurs the lines between architecture, interior design, and art.
Jason Hicks and Yves Jadot, two well-known New York City restaurateurs behind Jones Wood Foundry, have signed on to develop two on-site food & beverage offerings. Chef Robert Aiken, former chef at Stephen Starr’s Dandelion in Philadelphia, will helm The Peacock and Shakespeare’s Pub, two venues offering guests and locals a range of fine dining and relaxed pub fare.
For more information, please contact Sarah Nelkin at firstname.lastname@example.org.
About The Kash Group
Shlomo Bakhash is president of the Kash Group, a real estate investment firm headquartered in New York City that owns, develops and manages approximately 2.5 million square feet of commercial and residential properties since 1986. The Kash Group is currently expanding into the hospitality real estate market with the purchase and development of The William at 24 East 39th Street. Other notable properties owned by The Kash Group include 276 Fifth Avenue, 145 West 28th Street, 459 Park Avenue, 225 West 35th Street, and Republic Center, a 1.5 million square foot combined office and residential tower in Dallas, Texas.
About Warner Hospitality
Warner Hospitality is a Las Vegas-based hospitality company focused on the development and management of luxury hotels and best-in-class F&B establishments. The organization is highly specialized in the luxury lifestyle and contemporary hotel sectors in the top metropolitan and affluent suburban markets. Warner Hospitality currently oversees four properties and three development projects nationwide, including the Hard Rock Hotel & Casino Las Vegas and Hard Rock Hotel & Casino Sioux City. Warner Hospitality implements employee-based strategies that have a proven ability to create a dynamic environment that encourages a diverse workforce to achieve the highest levels of performance throughout the organization