Charlestowne Hotels announces mid-year RevPAR growth that is double the national average increase of 5.6% which was recently reported by Smith Travel Research (STR). A year over year (YOY) comparison of properties under the management of Charlestowne Hotels during the first six months of 2012 and 2013 shows an average RevPAR increase of 11.10%.
Additionally, properties new to the company’s portfolio experienced a YOY change averaging a 16.88% RevPAR increase during the same period.
President and COO Michael Tall attributes this achievement to the comprehensive plan and coordinated efforts of the revenue and marketing managers as well as the onsite management teams. “We made a commitment to carefully and strategically grow Charlestowne Hotels by recruiting and developing the finest talent in the industry with a strong focus on revenue management and online marketing. This, combined with a strong operations team, is the reason our clients’ hotels are enjoying such outstanding revenue growth which has also resulted in strong NOI growth.” states Tall.
Wesley Bloomfield, senior marketing manager mentions “As we continue to monitor and adapt to the various marketing trends and technologies, our results over the first half of the year indicate that our strategies are performing successfully. With an emphasis on ecommerce and integrated marketing campaigns, our hotels are being exposed to a larger audience and have therefore resulted in an increase in revenue.”
About Charlestowne Hotels, Inc.
Charlestowne Hotels, Inc. is a full-service hospitality management company offering innovative, yet proven, expertise in hotel development, operational controls, marketing and revenue management, and financial reporting. Founded in 1980 by Chief Executive Officer Everett L. Smith, Jr., Charlestowne Hotels has become one of the most successful firms in the hospitality industry, and one of the largest hotel management companies in the Southeast.
Charlestowne Hotels’ proficiency in managing a diverse portfolio of properties, including AAA Four Diamond hotels, luxury boutique inns, resorts, condo hotels and branded properties, has led to numerous industry accolades including Condé Nast Magazine “Gold List” and “Top 100 Hotels in the United States” awards, TripAdvisor’s #1 and #2 Luxury Hotel in the United States awards, Expedia’s “Top 10 Four Star Hotels in the US” award, Smith Travel Research's "Best Performing Hotel in the US" award, as well as other national media and travel industry honors.
Charlestowne Hotels’ portfolio includes the Andrew Pinckney Inn, The Elliott House Inn, French Quarter Inn, The HarbourView Inn, Holiday Inn Express Charleston, Holiday Inn Express Charleston Downtown-Ashley River, Holiday Inn Express and Suites Mt. Pleasant, Best Western King Charles Inn, North Charleston Inn, Shem Creek Inn, the Sleep Inn, The Society House, Best Western Sweetgrass Inn and Zero George Street – all of which are located in the Charleston, SC area; The Palms Oceanfront Hotel – Isle of Palms, SC; Surfside Beach Resort – Surfside Beach, SC; The Oceanfront Litchfield Inn – Pawleys Island, SC; Springmaid Beach Resort – Myrtle Beach, SC; Sea Trail Golf Resort & Convention Center – Sunset Beach, NC, Meadowbrook Inn & Suites - Blowing Rock, NC; Planters Inn at Reynolds Square – Savannah, GA; Glenstone Lodge – Gatlinburg, TN; Runaway Beach Club – Kissimmee, FL; The Moorings Village & Spa – Islamorada, FL; Rustic Inn Creekside Resort & Spa and The Lodge at Jackson Hole – Jackson, WY and currently under development, The Blackburn Inn and Spa, Staunton, VA and The Sewanee Inn, Sewanee, TN.