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JW Marriott Hotels & Resorts Reinvents Turndown With New Nightly Refresh Program

Monday, July 22, 2013
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JW Marriott Hotels & Resorts is pleased to announce the debut of its Nightly Refresh Program, a curated nightly turndown service offering a rotation of complimentary amenities developed to help guests relax and rejuvenate while on the road. From a nutritious, sleep-promoting organic bar to an invigorating blend of essential oils, the Nightly Refresh Program will be available at participating JW Marriott properties worldwide this summer.

Created in collaboration with JW Marriott’s brand partners, the new program raises the bar on traditional turndown – giving tired travelers more than a mint on their pillow. Whether on the road for business or pleasure, guests will have the opportunity to indulge in an evening treat packed with healthy, all-natural ingredients to enhance the travel experience.

“Our new Nightly Refresh Program reflects our continued dedication to offering guests unexpected luxuries that enhance their overall travel experiences," said Mitzi Gaskins, vice president & global brand manager for JW Marriott Hotels & Resorts. “Each amenity is unique and inspired by our guests’ passion and commitment to well-being, allowing our brand partners to play a vital role in reinventing the traditional turndown.”

Accompanied by informative cards providing expert knowledge and background on each item, the Nightly Refresh Program amenities include:

The Dream Bar – Developed exclusively for JW Marriott in partnership with nutritionist and author Keri Glassman, this nighttime delight combines powerful ingredients that help stimulate recovery during sleep. Natural organic oats help release serotonin, allowing guests to relax before bed, while the addition of blueberries offers a dose of boosting antioxidants to fight off inflammation and replenish skin. Combined with chia seeds, crunchy almonds and coconut, The Dream Bar includes delicious flavors all while adding healthy fats, vitamin B6 and fiber to this nourishing nosh.

Revive Oil – As one of JW Marriott’s partners, Aromatherapy Associates created Revive Oil, a detoxifying, uplifting and exotic blend of essential oils to help revitalize and restore nature balance in the body. An invigorating blend of pink grapefruit, rosemary and juniper berry, this essential oil has no additives and can be used by guests in the bath or shower after a little over-indulging, a long flight, or when they simply need to feel refreshed and recharged.

Wine Down – As part of a partnership with Treasury Wine Estates, a global wine company with a leading international portfolio of brands such as Beringer, Chateau St. Jean, Penfolds, Stags’ Leap and more, JW Marriott Hotels & Resorts will offer wine samples as part of its new Nightly Refresh Program. JW Marriott guests are passionate about wine, making this luxury service a convenient way for them to expand their understanding of wine culture.

Astor Chocolates – A preferred Marriott International partner for more than 25 years, Astor Chocolate offers an extensive product line of sweet, luxury morsels. In collaboration with JW Marriott, Astor has created “The JW Marriott Collection,” offering a wide array of lavish little pleasures for guests to enjoy after a long day of traveling.

This new program, dedicated to the JW Marriott guests’ passions for culture, culinary and well-being, brings a curated element to the travel experience and reiterates the brand’s commitment to approachable luxury through intuitive service.

About JW Marriott
JW Marriott is part of Marriott International’s luxury portfolio and consists of beautiful properties in gateway cities and distinctive resort locations around the world. These elegant hotels cater to today’s sophisticated, self-assured travelers, offering them the quiet luxury they seek in a warmly authentic, relaxed atmosphere lacking in pretense. JW Marriott properties artfully provide highly crafted, anticipatory experiences that are reflective of their locale so that their guests have the time to focus on what is most important to them. Currently, there are 60 JW Marriott hotels in 24 countries; by 2015 the portfolio is expected to encompass 79 properties in 28 countries. Visit us online, jwmarriott.com, @jwmarriott and facebook.com/JWMarriott.

Visit Marriott International, Inc. for company information. For more information or reservations, please visit our web site at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com.
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