Carnival Cruise Lines set a one-week reservations record, taking gross bookings for 187,283 guests between Jan. 28-Feb. 3, 2013.
Bookings were at unprecedented levels across the line’s 24-ship fleet, which operates three- to 18-day voyages from a wide range of convenient North American homeports as well as a variety of attractive European and Australian itineraries.
Carnival President and CEO Gerry Cahill attributed the record booking activity to a number of factors, including continued recognition among consumers of the exceptional value provided by a Carnival cruise vacation, particularly given the line’s $500 million Fun Ship 2.0 product enhancement initiative, strong support from the cruise line’s highly valued travel agent partners, as well as recent sales and marketing activities.
The latter includes the Vacation Awesome-ation sale and prize giveaway held last week, and a variety of promotional activities surrounding the upcoming debut of Carnival Sunshine, the line’s most comprehensive ship transformation project ever which will encompass a $155 million makeover followed by the launch of Mediterranean voyages in April.
“Consumers continue to seek value in their discretionary purchases and we’ve taken the value of a Carnival cruise vacation to a completely new level with an extensive range of product innovations and enhancements that are receiving tremendous accolades and enticing more and more consumers to vacation with us,” Cahill said.
For additional information and reservations on any of Carnival’s “Fun Ship” vacations, contact any travel agent, call 1-800-CARNIVAL or visit carnival.com.
Carnival can also be found on:
Facebook Fan Page: www.facebook.com/carnival
Journalists also can visit Carnival’s media site, www.carnival-news.com or follow the line’s PR department on Twitter at www.twitter.com/CarnivalPR.
About Carnival Cruise Lines
Carnival is "The World's Most Popular Cruise Line®" with 24 ships operating three- to 18-day voyages to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, New England, Europe, Bermuda, South America, Panama Canal, New Zealand, the Pacific Islands, Norway, the Baltic and the British Isles. The company’s 25th ship, an as-yet-unnamed 135,000-ton vessel, is scheduled for delivery in winter 2016.
Carnival Cruise Lines, a unit of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is a proud member of World's Leading Cruise Lines. Our exclusive alliance also includes Cunard, Holland America Line, Princess Cruises, Costa Cruises and Seabourn. Sharing a passion to please each guest and a commitment to quality and value, World’s Leading Cruise Lines inspires people to discover their best vacation experience. Together, we offer a variety of exciting and enriching cruise vacations to the world's most desirable destinations. Visit us at www.worldsleadingcruiselines.com.