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New Reno Tahoe Usa App Targets Trip Takers

Friday, November 02, 2012
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The Reno-Sparks Convention & Visitors Authority announced today the release of its new mobile application designed to help visitors plan a trip, and enhance their experience upon arrival, to Reno Tahoe USA.

“There are so many choices for entertainment, special events, outdoor adventure and relaxation in Reno, Sparks and North Lake Tahoe that it can be difficult for visitors to narrow down their options before they get here,” said RSCVA President and CEO Christopher Baum. “More and more visitors are relying on mobile technology to point them in the right direction for information on their passions at any given moment, and the new Reno Tahoe USA app provides visitors with more information, and more control, of their overall travel experience.”

The Reno Tahoe USA app provides potential visitors with information on which hotels may be best suited to their needs; what concerts, events and entertainment will be offered during their visit; where they can get outdoors to enjoy the fresh air, ski resorts and golf courses; as well as where they might find a great restaurant, a world-class spa or unique shopping throughout the destination. Once visitors are here, the app uses their location to help them find activities of interest within walking distance. The app also provides easy access to a variety of coupons, deals and discounts offered by dozens of local businesses.

In support of the popular “buy local” campaigns being launched in destinations across the country, the RSCVA worked with Reno-based KPS3 Marketing to develop the Reno Tahoe USA app, which it designed to maximize, and to simplify, the number of options presented to visitors.

“Travelers have come to depend on their phone for guidance in new destinations,” said KPS3 Vice President of Creative and Technical Services Rob Gaedtke. “This application puts visitors in control of that experience and allows the RSCVA to share the myriad offerings found in the Reno Tahoe area.”

The RSCVA and its partners are also making the new Reno Tahoe USA app more than just a source of information. One new user of the Reno Tahoe USA app will be given a three-day, two-night stay, at their choice of the Eldorado Hotel Casino or Silver Legacy Resort Casino, each month through October 2013.

The Reno Tahoe USA app can be downloaded at the iPhone Mobile App Store, the Android Google Play Store or at www.VisitRenoTahoe.com/mobile.

About the RSCVA:
The RSCVA is the primary agency supporting the promotion of meeting, convention and tourism business for the Reno/Sparks/North Lake Tahoe region.  Reno Tahoe USA is a friendly, four season resort destination – in a spectacular natural setting – that offers world class attractions, activities and events to excite the passions of almost anyone. For more information visit www.VisitRenoTahoe.com.

About KPS3 Marketing:
Full-tilt marketing, wicked smart digital execution, energetic communication. Strategy spills out of our pores. We think first. We do second. We believe in the power of marketing and the oddities of life. We move people to action. It is our mission. It is what we do. To keep up on all things KPS3, follow us on Twitter, like us on Facebook or learn more at www.KPS3.com

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