Vantage Hospitality Group, Inc., whose economy through upscale hotel brands include Americas Best Value Inn®, Canadas Best Value Inn®, Chinas Best Value Inn®, Value Inn Worldwide®, Lexington Hotel®, and Lexington Inn®, announced today that it has signed on to immediately supply hotel inventory to Room Key (www.roomkey.com). The partnership further increases the revenue potential of Vantage’s hotel owners and offers another avenue for consumers to book at its 1,000-plus properties throughout the world.
Launched earlier this year, Room Key is an innovative hotel search engine that offers a simplified search experience. The website provides hotel information straight from Vantage’s brands and brings the visitor directly to the Vantage sites to book.
“Vantage Hospitality is excited to join Room Key and distribute our family of inns, hotels and suites. Room Key's inventive model allows the consumer to choose the hotel that is right for them and provides us with a valuable audience that will be able to book directly with our brands. Room Key’s platform enables us to continue to achieve our distribution strategy of reaching consumers where they are searching and booking hotel accommodations, which is a very cost-effective channel for our members,” said Roger Bloss, Founder, President and CEO of Vantage.
“We’re thrilled to partner with Vantage Hospitality to offer over 1,000 new hotel properties to travelers who visit Roomkey.com to find their next hotel,” said John F. Davis III, chief executive officer of Room Key. “Room Key delivers a simplified search experience and the confidence of booking direct with our hotel partners like Vantage, so travelers can simply search, book and relax.”
About Vantage Hospitality Group, Inc.
Headquartered in Coral Springs, Florida, Vantage Hospitality Group is the 8th largest hotel company worldwide with over 1,000 hotels independently owned and operated, and the only hotel company to be ranked on the 2006, 2007, 2008, 2009, 2010, 2011 and 2012 Inc. 500/5000 List of Fastest-Growing Private Companies. Hotel owners worldwide have embraced Vantage’s innovative brand affiliation that offers members low, flat fees; short-term contracts; and a voice and a vote in each brand’s direction while providing the most comprehensive resources in the lodging industry. Vantage Hospitality’s first hotel brand, Americas Best Value Inn, is a leader in the limited-service segment (including Value Inn Worldwide and Canadas Best Value Inn) throughout North America and has been recognized by the lodging industry as the fastest-growing chain over the past decade. The company recently added the Value Inn Signature and Value Hotel Worldwide segments, created specifically to fill a void in the international market. Vantage continues to grow with the Lexington Hotel and Lexington Inn brands (Vantage’s upper-mid and upscale brands) and through affiliations with Vantage Hotel Management (management and operations covering all brands and independent properties), Vantage Insurance Services (a full-service insurance agency specializing in insurance for the hospitality industry), and Brown Nester Hospitality Services (offering comprehensive hotel brokerage and related services). Visit www.JoinABVI.com, www.JoinLexington.com, www.VantageHospitality.com, www.VantageHotelManagement.com, www.VantageInsuranceServices.com or www.BrownNester.com for more information.