Muzak, a Mood Media company and the leader in sensory branding services for businesses in North America, is excited to announce a partnership with Harvey’s Casino in Stateline, Nevada, to install an advanced sound system reaching every casino zone throughout the 52,000 square foot facility.
Harvey’s executive team determined there was a need for sound quality improvements throughout the casino. As several of the casino’s zones had existing Bose speakers, it was essential to match all other casino zones to the same level of sound quality that existed in the Bose installed zones. Secondly, Muzak was tasked with enabling control of the entire casino’s sound system from the Pit and other designated areas.
Harvey’s invited Muzak to analyze the facility’s complete sound system and design a customized solution. All areas of the casino were rezoned to maximize sound quality throughout by replacing existing speakers with new Bose ceiling speakers, chosen to match the look, size and audio quality of the existing speakers. Muzak also installed a Crestron control system, allowing for complete audio control from the Pit and various locations. The control system was selected specifically for its capability to expand the controls in the future to include TV systems, lighting and HVAC systems. It now manages all of the casino’s audio zones, both individually and with a master control for overall volume.
“Throughout our long-standing relationship with Harvey’s Casino, the property has looked to Mood Media Muzak to provide high quality audio and messaging solutions to fit their specific needs. We have designed and installed a system that not only fulfills the needs of the property and staff but also adds tremendous value and a memorable experience for its guests. We look forward to continuing our partnership with Harvey’s Casino,” said Ken Eissing, Executive Vice President, Sales and Marketing for Mood Media Muzak.
For more than 75 years, Muzak has been at the forefront of the sensory branding industry. By acquiring, designing and delivering rich media-based solutions to clients worldwide, our services reach more than 100 million people every day. Through more than 165 sales and service offices, Muzak designs, delivers and installs custom music, voice messaging, digital signage networks, leading drive-thru equipment and professional sound systems to a variety of clients in the retail, hospitality, communications, financial services and restaurant industries. Visit www.muzak.com for more information.
About Mood Media Corporation
Mood Media Corporation, named Canada's fastest growing company by PROFIT Magazine is a leading in-store media specialist that helps its clients communicate with consumers with a view to driving incremental sales at the point-of-purchase.
Mood Media Corporation works with 580,000 commercial locations in over 40 countries throughout North America, Europe, Asia and Australia.
Through its subsidiaries, Mood Media Corporation's products and services reach 100 million people every day in a broad client base including more than 850 U.S. and international brands in diverse market sectors that include: retail, from fashion to financial services; hospitality, from hotels to health spas; and food retail, including restaurants, bars, quick-serve and fast casual dining.
For further information about Mood Media, please visit www.moodmedia.com.
About Harvey’s Casino
Harvey’s Casino is a property of Caesar’s Entertainment Corporation, the world’s most diversified casino entertainment company. Since its beginning in Reno, Nevada, more than 70 years ago, Caesars has grown through development of new resorts, expansions and acquisitions, and now operates casinos on four continents. The company’s resorts operate primarily under Harrah’s, Caesars and Horseshoe brand names. Caesars also owns the World Series of Poker and the London Clubs International family of casinos.
For more information about Harvey’s Casino, please visit http://www.harveystahoe.com/casinos/harveys-lake-tahoe/hotel-casino/property-home.shtml.