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Cintas Corporation Unveils Inspiration Behind Revel Apparel Collection

Thursday, September 13, 2012
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Cintas Corporation
Cintas Corporation
Fashion Delivered by Cintas.

Cintas Corporation today announced that Revel, a $2.4 billion lifestyle resort in Atlantic City, N.J., selected Cintas to design and create the property’s first apparel collection for employees. Recently unveiled during the resort’s opening, the collection was designed to reflect Revel’s scenic views, contemporary architecture and approachable atmosphere. More than 3,000 employees are outfitted in the retail-inspired collection, including hotel and casino associates, cocktail servers and security. In addition, Cintas operates the resort’s on-site wardrobe room to ensure operational efficiency and image professionalism.

“Our goal was to help Revel reinvent the guest experience in Atlantic City by creating an upscale, ‘lifestyle’ destination promoting relaxation and comfort,” said Katerina Helebrantova, Creative Director at Cintas. “To do this, Cintas designers reinvented traditional styles in a natural color palette and created a simple yet elegant wardrobe for staff members.”

To complement Revel’s natural surroundings, including the Atlantic Ocean, beach and boardwalk, fashion designers at Cintas wove earth-tone colors throughout the collection. For example, customer-facing staff, such as front desk professionals, concierge and security officers, are dressed in tailored suiting pieces in oyster-plaid or charcoal and accented with coral-colored tank tops, blazers and ties. In the spirit of gaming, lounge and cocktail servers are outfitted in elegant black dresses paired with a selection of sheer layering tops. Dealers and clerks don simple yet sharp, white shirts with black vests and pants embellished with a tonally embossed Revel logo.

For all job functions, Cintas designers used industry-leading apparel and manufacturing technologies to create the garments. Blouses and dress shirts feature moisture-control fabric for maximum dryness, comfort and wrinkle resistance, and blazers, vests and skirts feature fast-drying, temperature-regulating lining for maximum breathability.

To help maintain the integrity of the new apparel collection and streamline operations, Cintas also partnered with Revel to open and run the property’s extensive on-site wardrobe room. Staffed by 13 Cintas professionals, including three seamstresses, the wardrobe room provides Revel with precise inventory control, enhanced reporting services and improved associate appearance. Open 24/7, the 4,750 sq. ft. facility contains 11 conveyor systems for quick, organized storage, and Cintas uses advanced tracking software to prevent lost or stolen garments. Through Cintas’ rigorous management and reporting processes, the onsite wardrobe room protects Revel’s image and uniform investment by ensuring that garments are properly supplied, cleaned and maintained for more than 3,860 professionals—over 3000 in Revel uniforms and over 800 partner associates.

“Revel has re-set the bar of excellence in hospitality and gaming in Atlantic City, and we are honored to be their chosen partner for uniform design, supply and operation,” said Tyler Dion, Director of Gaming, Cintas.

For more information about Cintas uniforms and onsite wardrobe services, visit www.cintas.com/uniform-work-apparel.

About Revel
Revel is a new destination for uncommon recreation. The beachfront resort is smoke-free and features more than 1,800 rooms with sweeping ocean views. The resort houses a 130,000-square-foot casino with more than 2,000 slot machines, nearly 100 table games, electronic tables and a Poker Room. Designed to embrace its natural surroundings, Revel curates a collection of daylife and nightlife experiences crafted to bring the outside in and the inside out. Indoor and outdoor pools, gardens, lounges, and a 32,000-square-foot spa provide guests with a relaxing resort, while an outstanding collection of 14 restaurant concepts from award-wining chefs and restaurateurs, live entertainment featuring marquee acts and international artists, nightclubs, a casino that feels like a theatre and a collection of boutiques in The Row tailor to each guest’s passions. Revel recently received regional recognition in the annual ‘Best of Philly’ awards by Philadelphia magazine, named the ‘Best of Philly 2012 Casino Hotel.’

To start your Revel journey, visit www.revelresorts.com. To receive the latest updates on Revel, become a fan on Facebook at www.facebook.com/revel and follow @revelresorts on Twitter. Revel is located on the Boardwalk at Revel Blvd in Atlantic City, New Jersey.

About Cintas Corporation
Headquartered in Cincinnati, Cintas Corporation provides highly specialized services to businesses of all types primarily throughout North America. Cintas designs, manufactures and implements corporate identity uniform programs, and provides entrance mats, restroom cleaning and supplies, tile and carpet cleaning, promotional products, first aid, safety, fire protection products and services and document management services for more than 900,000 businesses. Cintas is a publicly held company traded over the Nasdaq Global Select Market under the symbol CTAS and is a component of the Standard & Poor’s 500 Index.

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