Home2 Suites by Hilton, a mid-tier extended-stay hotel concept targeting the savvy value-wise extended-stay guest, continues to build franchise momentum as it receives approval to develop in Mexico. This is the second approval Home2 Suites has received to develop in countries outside of the United States, with an announcement in fall 2009 allowing the hotel brand to develop in Canada.
“Franchising outside of the United States will play an increasingly important role in the growth of Home2 Suites,” said Bill Duncan, Global Head, Brand Management, Home2 Suites by Hilton. “We believe the ‘hip and humble’ design and footprint of less than two acres will translate well to a variety of audiences and have confidence that it will resonate with developers in Mexico.”
The Home2 Suites franchise development team will conduct their first annual development forum in Mexico City on May 19, 2010. “There are several markets in Mexico where future development opportunities exist for Home2 Suites and this brand has the right mix of attributes to really impress developers” said Duncan. “It’s an attractive prototype, cost-effective to develop and comes with all of the support and efficiencies that Hilton Worldwide has to offer.”
On average, Home2 Suites will be comprised of 90 percent studios and 10 percent one-bedroom suites, at 323 and 509 square feet, respectively. Public space will account for approximately 4,200 square feet.
Home2 Suites broke ground on its first hotel in December 2009 in Fayetteville, N.C. The brand forecasts 100 properties open by year-end 2013, with 60 to 70 per year thereafter. To learn more about Home2 Suites by Hilton, including site plans, room layouts and brand facts, visit www.Home2Suites.com. For information about franchising opportunities, visit www.HiltonFranchise.com.
About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For more than 90 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,500 hotels in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors.
For more information about the company, please visit www.hiltonworldwide.com.
