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Massive Brand Participation Set for HI Connect®

At the March 25-27 event in Nashville, expect to ‘connect’ with an incredible array of lodging brands in this game changing event.

Wednesday, March 04, 2015
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HI Connect®®
HI Connect®
Experience a Design Revolution

This year’s HI Connect®® features more brands and hotel focused companies than ever before, making this the perfect location to build your business in 2015. The March 25-27 event in Nashville, TN is attracting more owners, operators, management companies and hotel brand executives than ever before. That’s because these companies focused on the lodging business understand the extreme value created by this very different and highly original format.

Last year more than 1,500 qualified industry professionals enjoyed the most exciting tradeshow created for the hospitality sphere. They attended because HI Connect® delivers an in-depth event experience featuring myriad guestrooms, bathrooms and hotel public spaces giving attendees a deeper understanding of how products work in context to each other with fully realized and constructed designs. For the 2015 Event, attendance is trending 17 percent ahead of 2014.

Proof positive this event has major industry and brand commitment is HI Connect®’s® opening President’s panel. Taking place the morning of March 25 the panel features Roger Bloss, President & CEO Vantage Hospitality; Wayne Goldberg, President & CEO La Quinta; Bruce Haas, CEO, Value Place; Greg Mount, President/CEO of Red Lion Hotels Corp.; Brian Wogernese, President of Cobblestone and Sean Worker, President & CEO of BridgeStreet Global Hospitality.

The 2014 edition of HI Connect® was such a big hit both Marriott International and Best Western International are returning and will be joined by Red Lion, which are all sponsoring their own vignettes.

Marriott is looking to further share with the industry its fresh M Club Lounge concept.

“I just think it's very exciting to bring the M Club Lounge to HI Connect® because there aren't that many in practice currently,” said Morriah Mryszuk, Senior Interior Designer at Marriott International. “So giving it that sort of audience and attention is exciting for all of us.”

It’s also the second year Best Western is bringing to life a new lodging concept. Last year the company revealed their extended stay lodging prototype, this year HI Connect® attendees get a sneak peek at its new vib brand.

“HI Connect® is truly a unique trade show and networking event. Bringing together brands, sources, designers and developers in one place makes for a productive and inspiring event!” said Amy Hulbert, Managing Director Design with Best Western International.

Red Lion is on board too. They’ll be showing the lodging industry just how far this reinvented and reignited brand has come during the past year.

“HI Connect® allows us the opportunity to exhibit our one-of-a-kind spaces and amenities while also growing our brand awareness,” said RLHC President & CEO Greg Mount. “Our 2015 goals start with expansion efforts and an event such as this creates opportunities toward our objective of reaching 100 properties in 100 weeks.”

HI Connect® completely changes the way design concepts are presented, how products and services are purchased and sourced, while simultaneously setting the stage for attendees to network and do business better going forward. And if you are an Owner, GM, brand executive, Developer, Purchasing Executive, or architect you’ll have plenty of chances to make exciting discoveries. Perhaps you’ll discover you love that new light fixture featured in one of the midscale guestrooms or the wall coverings in a boutique room.

Act now to be a part of HI Connect®. Get more information and register for the unique and dramatic HI Connect® experience March 25-27, 2015, by visiting our dedicated website to learn more. Register now for this unique event setting a new standard for hospitality tradeshows.

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